Affair: The Derek Zoolander Center for People Who Don’t Age Good (DZCFPWDAG)
When: Tuesday, February 9 - Saturday, February 13, 2016
Hot Spot: Kiehl's, 14th Street & 8th Avenue, NYC
Deets: Kiehl’s, one of the world’s most loved skin care companies, has teamed up with Derek to combat global aging and help everyone look almost as ridiculously good as he does. Kiehl’s has just introduced two limited edition Zoolander sets: “The Ridiculously Youthful Collection” a unisex anti-aging kit and the“Blue Kiehl” collection for men. Both sets feature a carefully curated selection of iconic Kiehl’s products, such as Midnight Recovery Concentrate and Heavy Lifting Eye Repair.
But there’s more: if you are lucky enough to find yourself in New York City, stop by The Derek Zoolander Center for People Who Don’t Age Good (DZCFPWDAG), a state-of-the-art, anti-aging center in New York City. The pop up Center is located downtown, where all the good looking people hang out . Visitors can experience the Center’s patented 6.5 step youthification program, which works to combat the signs of aging and to quote Derek, “help you age good.”
The free DZCFPWDAG’s proven 6.5 step program was born out Derek’s aversion to other, traditional 12 step processes, and his desire for a leaner, more efficient approach to an issue affecting just about everyone. Kiehl’s, Derek’s expert counterpart in this ambitious endeavor, has injected their 165-years of skincare prowess into the program, ensuring maximum youthification in every single step and a half.
“It was our pleasure to assist Derek in bringing the Blue Kiehl collection to the world,” said LeeAnne Stables, President of Worldwide Marketing Partnerships and Licensing for Paramount. “We hope his fans will benefit from these amazing products and look much younger when they go to see the film opening February 12."
Hint For The Average Socialite: The Ridiculously Youthful Collection and the Blue Kiehl Men's Collection are available online as well as at DZCFPWDAG.