|Aaron Taylor Johnson & Sam Taylor Johnson | Photo: Koi Sojer/PR Photos|
When: Saturday, May 14, 2016 @ 5-10PM
Hot Spot: The Geffen Contemporary at MOCA, Los Angeles, CA
Deets: The Museum of Contemporary Art, Los Angeles will host its annual gala on Saturday, May 14, at The Geffen Contemporary at MOCA in honor of renowned artist, Ed Ruscha. There will be a special performance by Flo Rida. The 2016 gala is co-chaired by MOCA Trustees Lilly Tartikoff Karatz and Maurice Marciano.
Guests will gather at The Geffen Contemporary at MOCA for passed hors d'oeuvres and cocktails, along with a special viewing of Don’t Look Back: The 1990s at MOCA, which comprises works from MOCA’s permanent collection, including many works that have not been on view since originally shown and acquired. The night will continue with dinner provided by Wolfgang Puck in an adjacent tent built for the occasion. DJ Balthazar Getty, will spin for cocktails, followed by a special surprise post-dinner performance.
Last year’s gala honored John Baldessari and featured a performance by Janelle Monáe.
Honoree Ed Ruscha
Ed Ruscha’s photography, drawing, painting, and artist books record the shifting emblems of American life in the last half century. His deadpan representations of Hollywood logos, stylized gas stations, and archetypal landscapes distil the imagery of popular culture into a language of cinematic and typographical codes that are as accessible as they are profound. Ruscha’s wry choice of words and phrases, which feature heavily in his work, draw upon the moments of incidental ambiguity implicit in the interplay between the linguistic signifier and the concept signified. Although his images are undeniably rooted in the vernacular of a closely observed American reality, his elegantly laconic art speaks to more complex and widespread issues regarding the appearance, feel, and function of the world and our tenuous and transient place within it.
Who You May Spot: Ed Ruscha, Flo Rida
Hint For The Average Socialite: Individual tickets to this year’s MOCA Gala range from $2,500 to $10,000. Gala table prices range from $25,000 to $100,000. For table and ticket information, please email firstname.lastname@example.org or contact Jessie Weinstein Rich at 213.621.1768.
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