@poosh
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Deets: Poosh by Kourtney Kardashian Barker, is hosting its largest event of the year, CAMP POOSH, coinciding with the festival for the second year in a row.
The Poosh-style summer camp will take place April 11- 15, aligning with the first weekend of the festival. A group of influencers will be staying overnight at the property Thursday through Sunday, with the main event happening on Saturday (1 to 5 pm).
Returning to the same gorgeous, 40-acre Palm Desert Estate, Poosh will create the ultimate, nostalgic summer camp experience with DJs, camp activities, exclusive Camp Poosh merch, immersive activations, pre-festival glam, a variety of Poosh-style food trucks and bar activations, plus festival prep and recovery. The Camp Poosh experience will be an invite-only event with 800+ guests expected to attend, including tastemakers, influencers, celebrities, and friends of the brand.
A snapshot of weekend sponsors include: Wella, Smartsweets, Lee Jeans, Amazon Prime Video, Adidas, Havaianas, Erewhon, Celsius, Gimme, Kate Spade, ZenWTR, Coney Island Picnic, and more.
Hint for the Average Socialite: This is strictly invite only.
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