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Deets: Two long-established brands, Leica Camera and Formula 1®, have announced their collaboration as part of a licensing partnership and will debut a special edition Leica Q3 43 Formula 1® camera at an exclusive event at the Leica Store and Gallery on Oct. 20th, 2026. The collaboration will be presented to guests by Formula 1 presenter Ariana Bravo and 2009 FIA Formula 1® Drivers’ World Champion Jenson Button. A series of 26 motorsport photographs by Callo Albanese will also be on display at the event. The Italian photographer specializes in Formula 1 and motorsport photography.
Both brands have a long tradition of innovation. Driven by this spirit, they created a camera that enables exceptionally authentic photography and translates the fascination sparked by motorsport into a handcrafted design. This is achieved through features including a wireless charging handgrip with a carbon fiber shell, a soft-release button with a carbon inlay and red rim, and a matching thumb rest. Its details also include a non-slip Microvelour covering modelled on a racing steering wheel, an F1 logo on the top plate and lens cap, and a rope strap included in the set that is in keeping with the carbon fiber components and bears both brands’ logos. This is craftsmanship from Leica, inspired by the world of Formula 1.
Formula 1 races take place in an environment exerting the highest technical demands. Performance does not stem from a single element, but from the precise interplay of components and team members. All of these factors are united by a commitment to keep fine-tuning this interplay throughout an entire season. A Leica camera is created with a similar approach: the optics, sensor, design and mechanics are fine-tuned until there is nothing that stands between the photographer and their subject.
Leica Camera and Formula 1 share the same values: excellence, precision, courage and the pursuit of perfection. They are also united in the certainty that success is decided in fractions of a second and in moments that cannot be repeated. Whether it’s in the cockpit or behind the camera, the responsibility for success lies with one person.
Hint for the Average Socialite: This event is strictly invite only.
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