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Deets: Pillsbury knows good things come in small packages and even greater things come between two flaky biscuits. That’s why Pillsbury is teaming up with Chain, the American Pop Cuisine brand founded by B.J. Novak, to debut the Short King Sandwich Shoppe, a playful tribute to Poppin’ Fresh himself.
Inspired by the Pillsbury Doughboy’s iconic 8.75-inch stature, the month-long pop-up at Westfield Topanga Mall in Los Angeles serves up extravagant biscuit sandwiches alongside a limited-edition Pillsbury by Chain merch collection available to fans nationwide.
The Short King Sandwich Shoppe serves three over-the-top, chef-driven biscuit sandwiches inspired by brunch, dinner and dessert — plus the Doughboy Deluxe, which brings all three together in one sandwich:
Rise & Shine – Brunch – Breakfast sausage, folded egg and sharp cheddar get stacked on a Pillsbury biscuit with habanero hot sauce, bringing a little heat to the morning.
Peachy Keen Clucker – Dinner – Southern fried chicken meets peach hot honey and Hatch chili pimento cheese for a sweet, spicy and savory spin on the classic chicken biscuit.
Sweet Reign – Dessert – Cinnamon-baked apple and clotted cream top a fennel pollen-buttered biscuit, bringing warm, buttery and sweet flavors together in every bite.
Doughboy Deluxe – Brunch, dinner and dessert come together in one gloriously over-the-top biscuit sandwich stacked to 8.75 inches tall — the same height as the Pillsbury Doughboy in his signature chef’s hat.
The collaboration comes as Pillsbury continues to build momentum by giving fans more of what they love — more flaky layers, more* cinnamon and more** icing, to name a few — across its popular refrigerated dough products.
Hint for the Average Socialite: This event is open to the public.
What’s Trending: @eatatchain