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Deets: The classics never go out of style. 🥜🥛

The milkman is back, and this time, he’s delivering more than milk.

To celebrate the launch of its newest Peanut Butter flavor, PRIMA is bringing back a little old-school nostalgia with a special delivery straight from the milkman himself.

Join PRIMA, the ancestral protein bar, for a laid-back Sunday at The Canal Market Venice. Pull up a lawn chair, enjoy some oldies, crack open an ice-cold milk, and get a taste of a new take on a timeless classic.

Real ingredients. Real people. Delivered the old-fashioned way.

What’s waiting for you:
🥜 Peanut Butter PRIMA, packed Nonna-style in a brown paper bag
🥛 Grass-fed raw milk from Alexandre Perennial Pastures Ranch, sealed in a glass bottle to take home
🎶 Music, sunshine, and an old-school milkman cart
🎁 A bag for every guest, and one lucky bag hides a year’s supply of PRIMA

Meet the bar: 21g of grass-fed protein, organic peanuts, organic raw honey, and grass-fed tallow. No seed oils, sugar alcohols, or artificial sweeteners. Nonna didn’t count macros, but she knew how to make a good peanut butter sandwich.

Only 100 spots. The first 100 RSVPs get in, and treats are available while supplies last.

Hint for the Average Socialite: Only 100 spots are available.

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