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K BEAUTY LOUNGE: DESERT EDITION 2026, PALM DESERT


@gushcloud_intl

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Deets: ✨ Curate Your Setlist. Perfect Your Glow.

​Leading K-Beauty Brands present a two-day desert beauty experience in the heart of Coachella Valley, California.

​An invitation-only gathering where beauty, culture, and creators come together to find your oasis of glow.

💄 Day 1 — Medicube Exclusive

​The first day will spotlight Medicube with a dedicated, standalone booth experience.

​Guests will be able to explore hero products, discover the science behind the brand, and engage in an immersive lounge setting curated for creators.

💋 Day 2 — K-Beauty Selection (Beauty of Joseon, Mixsoon, Rejuran, Easydew, SKIN1004 and more)

​The second day will feature multiple leading K-Beauty brands activating throughout the Valley with curated booths and interactive product discovery experiences.

​Creators can freely explore, test, and connect with brands in one dynamic space.

🎤 Key Host Appearance

​Celebrity makeup artist Ariel(@makeupbyariel) known for working with Kylie Jenner — will be joining us both days as our Key Host, mingling with guests and bringing his beauty expertise to the lounge.

🤍 What to Expect

  • 200–300 creators, one desert playground

  • Mingle freely, spark new connections

  • Step into a lounge where beauty meets festival energy

  • Discover, test, and experience K-Beauty up close

  • Sip on brand-curated drinks at our customized bar

  • Bring your vision. Create your moment. Let your glow take center stage.

Hint for the Average Socialite: This is strictly invite only.

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