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NYX PROFESSIONAL MAKEUP RITHICKULOUS BEACH, LA

  • Muscle Beach Venice, CA (map)

@nyxcosmetics

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Deets:
NYX Professional Makeup is transforming Muscle Beach in Venice, CA into Rithickulous Beach to celebrate the launch of their NEW Rithickulous Brow Volume Mousse on Saturday, September 26th!

Rithickulous Beach will open to the public, giving consumers the chance to experience the ultimate brow workout with NYX Professional Makeup. Guests can explore NYX-ified gym equipment, visit the brow bar for a hands-on intro to the new Rithickulous Brow Mousse, and capture their best “brow gains” at interactive photo moments throughout the space.

To keep the energy going, “Thick Off Challenges” will take place every half hour, giving guests the chance to put their skills to the test and score exclusive NYX Professional Makeup merch.

Hint for the Average Socialite: This event is open to the public.

What’s Trending: @nyxcosmetics