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Deets: Celebrate the launch of the new göt2b Curled Collection with an interactive experience at Domino Park in New York! This immersive event is all about embracing your hair’s natural texture whether you’re wavy, curly, or coily.

Start at the Emergency Box, a custom vending machine where consumers can select their hair type and receive a full-size product from the new Curled Collection, formulated to define, nourish, and control frizz for every curl pattern.

After collecting your product, make your way through our vibrant Frizz-Free Photo Zone. Featuring bold mirrors and eye-catching graphics, this space is designed for snapping and sharing your best curl moments.

Celebrate your curls with göt2b and the launch of the Curled Collection! Grab your customized full-size product, snap a photo in our bold, frizz-free zone, and embrace your curls!

Hint for the Average Socialite: This event is free and open to the public.

What’s Trending: @got2busa