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Deets: The Coconut Cult Collab Lab pop-up kicks off September 11th–21st at 188 Lafayette St, Soho NYC, and you’re all invited. It’s free, it’s wild, and it’s the only place on Earth where you can build your own dream (or nightmare) yogurt flavors with 40+ of our favorite food brands.
What to Expect at the Pop-Up:
Free Collab Lab Yogurt Bar – Build your own custom collab flavor yogurt bowls with The Coconut Cult + 40 participating healthy food brands, with help from our flavor lab baristas.
Limited-Edition Yogurt Shop – Grab exclusive Coconut Cult flavors dropping only during Fashion Week.
Felt Art Marketplace by Lucy Sparrow – Shop playful, collectible felt versions of healthy food brands from the world-famous felt artist (@SewYourSoul) in an immersive felt art health food grocery store.
Founder Panels + Special Guests – Hear from your favorite food founders in lively discussions and panels throughout the week.
Interactive Fun – Play on our claw machine and pop-a-shot machine for prizes and cult swag.
Hint for the Average Socialite: Learn more.
What’s Trending: @thecoconutcult