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Deets: In celebration of their largest store to date (also their 50th nationally!), Tecovas is riding into town with grand opening events for New Yorkers to come get a taste of the West.
Tecovas will be transforming Grand Central Vanderbilt Hall into a Great Western Dance Hall, free to the public all day. The space will be transformed with live country music presented by Desert 5 Spot, complimentary chain stitching, prizes while supplies last, pool table, photo booth, and more. With a surprise musical guest popping up, this will be a NYC moment that will not want to be missed!
Grand Opening Celebrations:
Grand Central Leather Spa (Monday 9/8 – Friday 9/12, 7am-6pm)
Tecovas is taking over the boot shines at Grand Central’s Leather Spa, a nod to their signature in-store service & a cherished terminal tradition. RSVP Here!
Tecovas x Ray’s Bar (Tuesday 9/9, 8pm-12am)
Stop by Ray’s Bar for Cowboy Karaoke and complimentary drinks on Tecovas while supplies last. Plus, enter for a chance to win free boots.
Grand Central Takeover – Tecovas Western Dance Hall (Friday 9/12, 8am-7pm)
Celebrate the new NYC Store location to join Tecovas for a Texan-style dance hall in Vanderbilt Hall® with a SURPRISE musical guest. This will be hosted in the same space as the Severance activation, so will be bringing Western to the heart of NYC! Featuring live country music presented by Desert 5 Spot, complimentary chain stitching, prizes while supplies last, pool table, photo booth, and more!
Grand Opening Store Celebrations (Friday 9/12 – Sunday 9/14) - 105 Wooster Street
To celebrate the opening of the new NYC store location with a weekend of Western goods. Each day there will be Live country music, presented by Desert 5 spot, Drinks on Tecovas — curated by Death & Co., and Exclusive Tecovas swag bags for the first 50.
Weekend Programming
Friday 9/12
10AM–2 PM: Complimentary Boot Painting with Mollie Fox
Saturday 9/13
10AM–2 PM: Complimentary Chain stitching with Rowdy Cowlick
Sunday 9/14
11AM–3 PM: Complimentary Boot Painting with Mollie Fox
Hint for the Average Socialite: This event is free and open to the public.
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