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Deets: On October 26, Lionsgate is taking over Times Square — and YOU could end up on the big screen.
Head to Duffy’s Square, step up to a four-sided Snapchat AR Mirror, and enter the world of The Hunger Games: Sunrise on the Reaping through a custom AR Lens. Then, watch yourself appear on OUTFRONT’s Duffy’s Duo — a massive, 62-foot digital billboard display in one of the most socially shared spots in the U.S.
It’s called Crowd Created, powered by OUTFRONT’s partnership with Snap, and it’s happening for ONE DAY ONLY.
Hint for the Average Socialite: This event is open to the public.
What’s Trending: @TheHungerGames @lionsgate @outfrontmedia