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Deets: Have you ever excitedly bitten into an unsuspecting cookie, just to unfortunately discover it was ... FULL OF RAISINS?! 

O'ts Cookies has had enough. The oatmeal cookie brand known for its bold, global flavors, has declared October 3rd "National #!&% Raisins Day.” Starting at 11 AM in Madison Square Park, O'ts' founders and a team of ambassadors will hand out free cookies from a decorated pedicab as they invite people to sign their anti-raisin pledge. The pedicabs will travel through iconic NYC neighborhoods, ending in Times Square, where O'ts' advertisement will debut on a digital billboard.

People will be invited to share their accidental raisin encounters, receive delicious cookies, and encouragement to “move on” from their raisin-related disappointments. The duo will share their location throughout the day using Glympse so New Yorkers can follow along. 

And what's even better than raisin-free cookies? Supporting City Harvest’s mission of feeding New Yorkers in need. For every signature on the Anti-Raisin Pledge, O’ts will donate $1 to City Harvest (up to $1,000) and 20% of co-branded merch sales.

Hint for the Average Socialite: This event is open to the public.

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