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October 30 & 31 / 12PM-5PM
November 1 & 2 / 1PM-7PM

Deets: As part of its race week celebration, New Balance will host a Run House (9 W 8th Street, New York, NY 10011), serving as a gathering space for runners and fans alike. During open house hours on Friday and Saturday (12pm-5pm) and Sunday and Monday (1pm-7pm), the Run House will feature product customization, test-and-trial opportunities for select footwear, and a variety of community experiences, including post-race massages and a recovery fuel bar (sign up required). Following race day, the space will transform into a celebration hub where runners and fans can connect, recover, and reflect on marathon weekend, with on-site offering pieces from the 50th Borough Collection for purchase and additional opportunities for the community to come together.

Hint for the Average Socialite: Learn more.

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