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Deets: In honor of Black History Month, Universal Music Group (UMG) and Black Music Action Coalition (BMAC) are hosting a special in-store activation UMusic Shop NY, featuring limited-edition merch that celebrates the enduring impact of Black music and culture. 

On February 19, the free “Love Black Music” talk will bring fans into an intimate conversation with legendary rappers Fat Joe and Jadakiss, moderated by Prophet. Together, they’ll reflect on the Black music that personally inspired and shaped them. 

The “Love Black Music” Tee, created in collaboration with Supervsn, will be on sale exclusively in-store. Donations to BMAC are encouraged at checkout throughout the month, supporting the organization’s ongoing mission to advance equity and opportunity within the music industry.

Hint for the Average Socialite: RSVP free now!

What’s Trending: @umusicshony @jadakiss @fatjoe @bma_coalition