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June 12 & 13 / 12-7PM

Deets: Experience “The Soft Life” at the OREO Cakesters Soft Life Pop-Up in Meatpacking, a free public brand experience celebrating the soft-baked twist on a classic. Guests are invited to immerse themselves in a fun, interactive environment featuring OREO Cakesters sampling, giveaways, photo opportunities, and more.

Designed to help visitors enter their soft era, this one-of-a-kind OREO Cakesters Brand Experience brings fans together to enjoy memorable moments inspired by the soft-baked snack they love. Whether you're stopping by for a sample, snapping photos, or exploring the activations, the OREO Cakesters Soft Life Pop-Up offers a playful weekend experience in New York City. Head to the Meatpacking District June 12th and 13th to join the Cakesters fun!

Hint for the Average Socialite: This event is free and open to the public. First come, first served.

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