@glossier

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Deets: New York City, you’ve got a new bodega. Balmdega opens at Glossier Soho 7/14. Free prizes, exclusive merch and all things Big Apple. Stop by all summer long.

Receive a free scratch-off card with the chance to win prizes like bodega snacks, lip balms, gift cards and more, and shop the limited edition I Love New York Balm Dotcom and New York City-inspired merch.

The first 50 people each day through July 19 will get a free jelly bag & apple baby patch, on Saturday and Sunday enjoy free breakfast from Ess-A-Bagel and La Cabra (while supplies last), a DJ, stickers with purchase and more.

Hint for the Average Socialite: This event is open to the public.

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